News & Events

Aug 14, 2017

4 Tactics to Win the Digital Ordering Wars

Improving digital customer engagement has become the top priority for restaurant operators. Consider this: For the first time in 10 years, such enhancement unseated improving efficiency as the top strategic goal among respondents to Hospitality Technology’s 2017 Restaurant Technology Study. Statistics indicate that providing diners with digital experiences and capabilities — including digital ordering — will become an increasingly important point of differentiation for restaurants. 

The three biggest advantages of digital ordering are easier order placement for customers, speed, and accuracy. To maximize these advantages, remote orders must be funneled through the POS system and to the kitchen in the same way as phone and counter orders. Additionally, the digital order acceptance solution must integrate with the KDS. Without such integration, food production efficiencies, order dispatch effectiveness, and speed of delivery will all be compromised. 

Click here to see the full article

Upcoming Events

HITEC

HITEC
June 17-20, 2019
Minneapolis Convention Center
Minneapolis, MN

Visit
NACUFS

NACUFS
July 10-13, 2019
Denver, CO

Visit
G2E

G2E
Oct. 15-17, 2019
Sands Expo
Las Vegas, NV

VISIT