Over the past 12 months, self-service and mobile technologies have quickly become popular, taking the place of traditional point-of-sale solutions. Beyond increasing workflow flexibility for service staff, restaurants have enabled more expedient service in areas that were previously underserved. Mobile F&B ordering systems have become the beating heart of a restaurant, facilitating tableside and self-service ordering, quicker service, faster payments, and improved tips.
When upgrading to a mobile F&B ordering system, here is what restaurant operators should expect:
Looking to the future, reliability and security will continue to improve. Online ordering will operate consistently, around the clock, and with quicker processing times. Equally important, consumers will have the assurance that the online ordering technologies they use to leverage the latest security protocols. We will see more real-world suggestive selling through the use of AI technologies (e.g., chatbots) that make recommendations or accommodate known customer preferences, such as vegetarian and other specialized menu items. The future of mobile, digital ordering will become more straightforward than just glancing through a website menu as we will also see more social integrations and increased engagement as a result.