ALPHARETTA, GA. — March 23, 2021 — Agilysys, Inc. (Nasdaq: AGYS), a leading global provider of next-generation cloud-native SaaS and on-premise hospitality software solutions and services, today announced the availability of its innovative new, hospitality marketing solution, Agilysys Digital Marketing.
Agilysys Digital Marketing is a powerful modern cloud-native hospitality marketing automation solution that empowers hospitality providers to deliver personalized, brand-crafted messaging and promotional offers to their guests. It simplifies email and SMS marketing communication with guests through event and campaign-based business rules. Marketers can segment guests by type or other criteria and send context-related communications at time of reservation, check-in, check-out or to support defined marketing campaigns and offers.
The module’s flexible design and easy-to-use interface, combined with robust API integration to other Agilysys and 3rd party solutions, provides comprehensive yet easy to use capabilities to engage with guests at each stage of their journey and remain connected with personalized, incentivized offers to encourage repeat visits.
Key product features include:
“As a result of our investment in R&D and exclusive focus on Enterprise Hospitality Software, we continue to expand our solution-set of state-of-the-art hospitality solutions,” said Dr. Prabuddha Biswas, Chief Technology Officer at Agilysys. “Agilysys Digital Marketing is already live at multiple customer properties and leveraging its robust integration to Agilysys Hospitality solutions, it is enabling our hospitality operators to drive increased revenue and build a lasting connection with guests through targeted personalized communications and offers.”
Agilysys has been a leader in hospitality software for more than 40 years, delivering innovative cloud-native SaaS and on-premise guest-centric technology solutions for gaming, hotels, resorts and cruise, corporate foodservice management, restaurants, universities, stadia and healthcare. Agilysys offers the most comprehensive software solutions in the industry, including point-of-sale (POS), property management (PMS), inventory and procurement, payments, and related applications, based on modern SaaS-Cloud-native and on-prem ready technology to manage the entire guest journey. Agilysys is known for its leadership in hospitality, its broad product offerings and its world class customer-centric service. Some of the largest hospitality companies around the world use Agilysys solutions to help improve guest loyalty, drive revenue growth and increase operational efficiencies. Agilysys operates across North America, Europe, Asia-Pacific, and India with headquarters located in Alpharetta, GA.
For more information visit Agilysys.com.
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